Local beauty brand CMYK Cosmetics, celebrated for its clean, vegan, and inclusive makeup products, recently announced the launch of its newest collection in collaboration with local reality TV star and social media sensation Lauren Luyendyk. The ultimate glow-up collection, which will launch in October, is designed “to capture the essence of effortless beauty” with three new products.
Lauren, a public figure known for her personality and impeccable style, is best friends with CMYK’s Co-Founder and fellow local influencer Bella Weems-Lambert. This is how the collaboration organically came about.
Lauren and Bella worked closely with the CMYK Cosmetics team to curate this exciting collection that reflects their genuine glowing beauty. The collection features a flawless bronzer, a radiant highlighter, and a shimmery lip gloss.
“I’m so excited for everyone to try my exclusive collection with CMYK,” Lauren said. “The community’s support means the world to me, and I can’t wait for everyone to experience the clean, vegan, and cruelty-free goodness we’ve packed into every product.”
Below is a bit more about the products:
- Beyond Bronzer: An ultra-fine powder that hydrates skin and gives an all-over glow-from-within look.
- 24K Highlighter: An ultra-fine highlighter power that provides warmth, definition, and radiance for all skin types and colors.
- Shimmy No Limits Lip Gloss: A natural moisturizing and plumping gloss that Weems said is unlike anything CMYK has ever produced.
“We worked hard to create something that delivers that flawless, air-brushed glow we all love,” Lauren said. “I hope these products help women feel as confident and beautiful as ever all year.”
CMYK has proven to be an innovative makeup brand committed to high standards of safety and ethical production.
“We are incredibly excited to partner with Lauren on this collection,” CMYK CEO Chrissy Weems said. “She has brought shimmer to our brand, and we believe this collection will empower our customers to embrace and enhance their natural radiance.”
The new collection will be available online starting October 8. For more information, visit thinkgoodness.com/pages/cmykxlauren.
