Westgate Debuts Exclusive Lifestyle Brand, The Westside Club

Westgate Entertainment District is stepping into the fashion scene with the launch of its first-ever merchandise line, The Westside Club™. This limited-edition collection is a tribute to the memories, culture, and community spirit that define Westgate and the greater West Valley.

Images: Dana Gibbons Photography and The Motion Phx

Born from Westgate’s identity as a dynamic “lifestyle center,” The Westside Club™ represents a bold leap beyond entertainment and retail.

“This initiative sprouted from our true roots,” Director of Marketing Jessica Kubicki said. “It’s an omnichannel approach to continuously bringing fresh, exciting energy to the West Valley.”

Blending Western-inspired elements with athletic leisurewear, the debut collection channels Southwest style with a modern twist, creating pieces that are both laid-back and fashion-forward. From casual everyday essentials to standout statement items, the line captures the spirit of local pride and connection.

Available exclusively at Retail Therapy AZ, the collection steers away from traditional branding. Instead of overt logos, pieces carry the subtle but significant mark “Est. 2006”—a nod to the year Westgate opened and an emblem of its legacy.

With no restocks and no second runs, once an item sells out, it’s gone for good. The collection is priced with inclusivity in mind, ranging from $2 to $80, offering everything from collectible postcards to varsity jackets.

“The Westside Club will evolve with the culture,” Kubicki said. “We’re planning seasonal drops and exclusive releases throughout the year to keep the collection fresh and exciting for locals and visitors alike.”

This new venture positions Westgate as a destination and as a brand that embodies the lifestyle and culture of the region. With every piece, Westside™ invites the community to wear their pride on their sleeves – literally. Learn more at westgateaz.com.

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