Last week, U-Swirl Frozen Yogurt hosted a VIP night to celebrate the opening of their two new locations in Scottsdale and Mesa. The event was held at the Scottsdale location where members of the media, food industry and the Scottsdale Mayor came to enjoy free yogurt and the music from the local, up and coming female country rock band, Arrowheart. While enjoying the newest yogurt craze, attendees could pose for pictures with the mascot, Swirly, enter their “My Swirl” recipe to win free U-Swirl for a year, and mingle with the who’s-who of the valley.